ABOUT KLICHE' BEAUTY

Hey Gorgeous, Welcome to Kliché Beauty!

At Kliché Beauty, we believe that you and your beauty are unique and should be expressed as such. Founded with a passion for inspiring people everywhere to challenge traditional beauty standards, Kliché Beauty, aims to redefine what it means to be beautiful, to be courageous and to be One of a kind. We’re here to encourage you to try colors you would have never tried and products you would have never owned. Our mission here at Kliché Beauty, is to provide high-quality products that empower you to express your true self and embrace your own uniqueness and beauty, your way.

Our Story:

Kliché Beauty, was born out of a desire to overlook the typical and celebrate the extraordinary. We’re here to motivate you to be fearless and challenge your view of conventional beauty standards and embrace your own personal expression. We’re determined to make a difference and we set out to create a brand that would inspire and empower everyone to defy the norm and adopt their own version of beauty.

Our Philosophy:

We absolutely believe that beauty is not one-size-fits-all. Our philosophy is established in the idea that everyone has their own exceptional charm, and their perfect individual features where makeup should be a tool to enhance; not conceal or mask their individuality or their beauty. At Kliché Beauty, we celebrate diversity and inclusivity and are continuously working to offer a wide range of products that cater to all skin tones, types, and preferences.

Our Products:

From our bold blushes to our sparkling, highly pigmented highlighters, our products are designed to stimulate your creativity, and self-expression. We prioritize quality and innovation, ensuring that each product is crafted with care and precision. At Kliche' Beauty, we’re dedicated to providing products that are:

Cruelty-Free: We are committed to cruelty-free practices and never test our products on animals.
Vegan products: Our dedication to providing Vegan beauty products remains steadfast.
High-Quality: We use only the finest ingredients to ensure our products are safe, effective, and long-lasting.
Inclusive: Our diverse range of shades and formulas caters to every skin tone and type, so everyone can find their perfect match.
Sustainable: We are dedicated to sustainable practices, using eco-friendly packaging and ingredients whenever possible.

Our Commitment to you:

At Kliché Beauty, we are committed to more than just makeup. We are dedicated to creating a diverse and inclusive community of inspiration where everyone feels valued, seen, safe and beautiful. We strive to:

Empower: Through our products and messaging, we aim to empower individuals to embrace their uniqueness and express their true selves.
Educate: We provide resources, tutorials, and tips to help you get the most out of our products and discover new ways to enhance your beauty routine. Our tutorials are coming soon beauties!
Innovate: We continuously seek out new ideas and innovations to keep our product line fresh, exciting, and relevant.